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Big Sisters ask Lower Mainland women a big question

Big Sisters of BC Lower Mainland's new volunteer recruitment campaign targets women who have always thought about volunteering as a Big Sister but haven't yet taken action.

Big Sisters of BC Lower Mainland's new volunteer recruitment campaign targets women who have always thought about volunteering as a Big Sister but haven't yet taken action. The campaign asks the question "Isn't it time?"

"In the nine years that I have had the pleasure of working for Big Sisters, I have heard countless women say that they've always thought about becoming a Big Sister but, for a variety of reasons, they've never taken that first step," Lisa Cloutier, director of operations at Big Sisters of BC Lower Mainland, said in a press release. "If even a fraction of those women who thought about becoming a volunteer mentor actually took action, we'd have more than enough volunteers to match up with the 180 girls who are currently on our waiting list."

In addition to challenging women to take that first step, the campaign also highlights the fact that Big Sisters has a variety of volunteer opportunities for women to suit a variety of schedules.

"Many people aren't aware that Big Sisters of BC Lower Mainland is more than just the Big and Little Sister Program," Cloutier said. "We have two other mentoring programs as well, one of which allows women to volunteer for as little as one hour a week."

Big Sister mentors spend one-to-one time with their Little Sisters for three hours per week; Study Buddy tutors spend one hour a week helping their Little Sister learn; and Go Girls! Healthy Bodies, Healthy Minds mentors spend eight weeks co-facilitating this group mentoring program in Tri-City schools.

With more than 180 girls waiting to be matched with a positive, female mentor, Big Sisters of BC Lower Mainland is hopeful that this new campaign will encourage more women to finally say "It's time" and volunteer as a mentor.

For more information, visit www.bigsisters.bc.ca or call 604-873-4525, Ext. 300.